# EP&P AB (Synca/Swiftly Global) Privacy Policy
Last updated: 21 Aug 2024
## 1. Introduction
EP&P AB ("we", "our", or "us"), operating under the brand name Synca, is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website [www.synca.ai] or use our services. EP&P AB is located in Uppsala, Sweden, and operates in compliance with Swedish and European Union data protection laws.
## 2. Information We Collect
### 2.1 Personal Information
We may collect personal information that you provide to us, such as:
- Name
- Email address
- Phone number
- Company name
- Job title
### 2.2 Usage Data
We may also collect information on how you access and use our website and services, including:
- IP address
- Browser type
- Pages visited
- Time and date of your visit
- Time spent on pages
- Unique device identifiers
## 3. How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our services
- Respond to your inquiries and fulfill your requests
- Send you technical notices, updates, and support messages
- Communicate with you about products, services, offers, and events
- Analyze usage patterns to enhance user experience
## 4. Data Protection and Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized or unlawful processing, accidental loss, destruction, or damage. As a company based in Sweden, we adhere to both Swedish and EU data protection regulations, including the General Data Protection Regulation (GDPR).
## 5. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
## 6. Cookies and Tracking Technologies
### 6.1 What Are Cookies
Cookies are small text files that are placed on your device when you visit our website. They are widely used to make websites work more efficiently and provide information to website owners.
### 6.2 How We Use Cookies
We use cookies and similar tracking technologies to:
- Understand how you use our website
- Remember your preferences and settings
- Improve your browsing experience
- Provide personalized content and advertisements
- Analyze the performance and effectiveness of our website
- Gain insights that help us reach our audience more efficiently
### 6.3 Types of Cookies We Use
- Essential Cookies: These are necessary for the website to function properly.
- Analytical/Performance Cookies: These help us understand how visitors interact with our website.
- Functionality Cookies: These remember choices you make to improve your experience.
- Targeting Cookies: These record your visit to our website, the pages you have visited, and the links you have followed.
### 6.4 Third-Party Tracking Technologies
We use various third-party tracking technologies to understand user behavior, optimize our services, and for marketing purposes. These include, but are not limited to:
- Google Analytics: We use Google Analytics to understand how our website is used and to improve user experience. Google Analytics may collect information such as your IP address, browser type, operating system, pages visited, and time spent on the website. For more information on how Google uses this data, visit: https://policies.google.com/technologies/partner-sites
- Facebook Pixel: We use Facebook Pixel to measure the effectiveness of our advertising, understand user interactions, and to serve targeted advertisements on Facebook and Instagram. Facebook Pixel may collect information about your browsing behavior on our website. For more information on Facebook's data practices, visit: https://www.facebook.com/policy.php
- Other Tracking Technologies: We may use other tracking technologies from time to time to enhance our services and user experience. These technologies operate in a similar manner to cookies and may collect similar types of data.
### 6.5 Managing Cookies and Tracking Technologies
Most web browsers allow you to control cookies and similar technologies through their settings preferences. Additionally, you can opt out of some third-party tracking technologies:
- For Google Analytics, you can opt-out by downloading and installing the Google Analytics Opt-out Browser Add-on, available at: https://tools.google.com/dlpage/gaoptout
- For Facebook Pixel, you can adjust your Facebook ad preferences at: https://www.facebook.com/ads/preferences
However, limiting cookies and tracking technologies may impact your experience of our website and our ability to provide personalized services.
To learn more about cookies and how to manage them, visit www.allaboutcookies.org.
## 7. Third-Party Services
We may use third-party services to support our website and services. These third parties have access to your information only to perform specific tasks on our behalf and are obligated not to disclose or use it for any other purpose.
## 8. Your Rights
As a data subject in the European Union, you have certain rights regarding your personal information, including:
- The right to access your personal information
- The right to rectify inaccurate information
- The right to erase your personal information
- The right to restrict processing of your personal information
- The right to data portability
- The right to object to processing of your personal information
- The right to withdraw consent at any time, where processing is based on consent
To exercise these rights, please contact us using the information provided in the "Contact Us" section.
## 9. Children's Privacy
Our services are not intended for use by children under the age of 13. We do not knowingly collect personal information from children under 13.
## 10. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.
## 11. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us at:
EP&P AB
Vasagatan 1A
Uppsala, Sweden
Email: contact@synca.ai